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WHAT is mobile web design?
“Responsive web design (RWD) is an approach to web design aimed at crafting sites to provide an optimal viewing and interaction experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices (from desktop computer monitors to mobile phones).”
The Internet has come a long way!
Long gone are the text-based website of the 1990s. Today it’s all about The Mobile Web.
This means a modern website should be flexible enough to display well on any device and any browser. Technologies like HTML 5 and CSS 3 have allowed web designers to achieve device and browser compatibility.
P1 STUDIOS has embraced these technologies and more such as CMS to offer its clients mobile responsive websites running on a robust CMS platform such as WordPress.
“A mobile website is for any business that wants to give the best possible website user experience possible regardless of the device or browser and who wants to increase its web traffic”.
– P Studios.
Small and medium size businesses typically do not have a large marketing budget or sales force.
It is therefore critical to have a sales tool such as a mobile responsive website that generates traffic and leads 24/7.
Moving to a mobile website is a small investment that will increase your chances of being found online and then turning visitors into customers.
WHO is it for?
WHY does my business need it?
“2015 is the year when there are more web searches performed on mobile devices than on desktops. This means your potential customers are more likely to find your business on a phone or tablet rather than a desktop or laptop.”
– P1 Studios
Google has started to include “mobile” as a search ranking factor in their latest 2015 algorithm update.
- Affects only search rankings on mobile devices
- Affects search results in all languages globally
- Applies to individual pages, not entire websites
“If your site’s pages aren’t mobile-friendly, there may be a significant decrease in mobile traffic from Google Search.”
If your website is not mobile responsive, it will not rank well on mobile search and that will hurt your business.
“Google rolled out its mobile-friendly update on April 21, 2015. It is sometimes referred to Mobilegeddon“.
– P1 Studios
The goal for Google was for its users to have the best possible experience regardless of what browser/device they use to view websites.
Mobile optimization is now extremely important since that update. And it’s never too late to get a mobile website as Google will welcome your conversion from a traditional to a mobile website.